Why Women Everywhere Trust Jen Atkin’s OUAI Hair Products

What OUAI products should I use?

If you need help building your OUAI hair routine, this quiz will point you in the right direction.

Can I use OUAI on color-treated hair?

Every single OUAI product is safe to use on color-treated hair, Keratin-treated hair, Brazilian blowouts, chemically-treated hair, and extensions. As always, it’s best to consult with your hairstylist before starting any new products.

Where can I buy OUAI products?

You can get OUAI hair products from AmazonUltaSephora, Revolve, Kohl’s, Shopbop, Target, and OUAI among other retailers.

Who is Jen Atkin?

Jen Atkin is a celebrity hairstylist and the founder of the hair care brand OUAI and the hair care tools Mane by Jen Atkin. Jen is the founder of the hair-focused website Mane Addicts.

How do you say OUAI?

Jen Atkin’s brand OUAI is pronounced the same as the word “way.”

If you’re still shopping, here are my must-haves to reach my 2024 hair care goals.

This post was originally published on E! Online

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