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Amazon’s October Prime Day event is officially underway, and we’re here to round up the best Prime Day TV deals. Whether you’re looking for a new entry-level display or a big-screen 4K set, our expert deal hunters are highlighting all of the top discounts from brands like LG, Samsung, Sony, and Hisense, with the best TVs sorted by size for easier shopping.

Many of the best TV deals are invite-only, even for Prime members. There’s a one-per-customer limit for popular deals like the $200 Hisense U6 and the $150 Amazon Fire TV Omni Series. We’re also keeping an eye out for soundbars to give your TV audio a big boost, as well as streaming devices, TV cabinets, and home theater accessories. And if you’re looking for even more discounts from Amazon’s Prime Big Deal Days event, check out our main Prime Day deals roundup that covers all product categories.

Without further ado, here are the best Prime Day TV deals of 2023.

Top Prime Day deals on 32- and 43-inch TVs

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Amazon 43-inch 4-Series 4K Fire TV

$249.99
$369.99
Save 32%

The Amazon Fire TV 4-series supports 4K UHD resolution and HDR10 plus it’s super budget-friendly. It’s 32% off for Prime Big Deal Days, which is close to the 43% off discount we saw on Black Friday last year.

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Insignia 32-inch Class F20 Series

$79.99
$149.99
Save 47%

Though we wouldn’t typically recommend a 720p set, if you’re looking for a 32-inch smart TV at an affordable price (perhaps for your bathroom), the F20 is hard to ignore. This sale price is 47% off. Performance is as basic as it gets, but the TV delivers good value at just $79.

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Insignia 43-inch Class F30 Series 4K TV

$169.99
$269.99
Save 37%

This Insignia Fire TV offers 4K quality and Amazon Fire Smart TV functionality in an affordable package. It’s now down to $169.99 at Amazon, a 43% discount.

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Samsung 43-inch QN90B Neo QLED TV

$827.99
$1,197.99
Save 31%

This previous generation Samsung QLED offers the TV maker’s top-tier 4K panel quality at a budget price on account of its 43-inch display. This is one of our top picks if peak brightness is your thing, and it’s over 30% off right now.

Top Prime Day deals on 50- and 55-inch TVs

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Hisense 50-inch U6HF QLED 4K Fire TV

$199.99
$499.99
Save 60%

This 50-inch 4K display has Amazon’s Fire TV platform built-in for easy access to tons of popular streaming apps. It also boasts advanced picture quality features like wide color support, up to 600 nits of brightness, and local dimming. This $300 off deal price matches the all-time low we saw on Black Friday, and it’s a great deal for a TV with these features.

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Amazon Fire TV 50-inch Omni 4K TV

$149.99
$375.99
Save 60%

Amazon’s Omni Series boasts features like hands-free Alexa support and video calling along with the latest Fire TV software. This $150 invite-only deal price is a massive 60% discount and beats the previous all-time low by a significant margin.

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VIZIO 50-inch MQX Series 4K TV

$479.99
$629.99
Save 24%

Vizio’s MQX series comes with all the latest features, including Dolby Vision and HDR10+ color support and a 120 Hz refresh rate for gaming on PS5 and Xbox Series consoles. This $150 discount is the lowest price we’ve seen to date.

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Amazon 50-inch Fire TV 4-Series

$289.99
$449.99
Save 36%

The budget-minded Amazon Fire TV 4-series comes with 4K UHD resolution, HDR10, and it has Amazon’s Fire TV operating system built in that acts like a Fire TV streaming stick. It’s back down to an all-time low of $290.

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Amazon 55-inch Omni Series 4K Fire TV

$389.99
$549.99
Save 29%

The Omni Series doesn’t boast the best picture quality but offers handy smart TV features like hands-free Alexa support and video calling (camera sold separately), along with the latest Fire TV software. It’s $110 off right now, a 29% discount.

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Samsung Q70C 55-inch QLED TV

$797.99
$997.99
Save 20%

Score $200 off this mid-range Samsung QLED TV for Prime Day. It’s regularly priced at around $1,000. Ideal for gamers, it’s equipped with Samsung Game Hub and FreeSync Premium Pro for lag-free gameplay, even during the most intense action sequences.

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TCL 55-inch Q7 4K QLED TV

$548.00
$749.99
Save 27%

The Q7 is one of the best midrange QLED 4K TVs you can buy. It offers higher contrast and brightness than similarly priced competitors. Right now, the 55-inch model is $200 off, which is the best deal we’ve seen yet and an amazing value for a TV like this.

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LG C2 OLED evo (55-inch)

$1,096.99
$1,499.99
Save 27%

The LG C2 OLED offers AI-powered image enhancements and voice activation (Alexa). It’s also game-ready, with 120hz variable refresh rate that makes it perfect for immersive gaming on Xbox Series X and PlayStation 5. Walmart has it at a great price after chopping $400 off the usual price.

Top Prime Day deals on 65-inch TVs

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Samsung S90C 65-inch 4K OLED TV

$1,697.99
$2,597.99
Save 35%

The S90C is a slightly gimped version of the S95C, Samsung’s flagship OLED TV for 2023. It’s not as bright and has a clunkier design for cable management and mounting, but otherwise delivers a great picture quality with modern features for the most fluid gaming performance. Take 35% off while it lasts.

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Samsung 65-inch S95C 4K OLED TV

$2,597.99
$3,297.99
Save 21%

The S95C is Samsung’s flagship OLED TV for 2023. It delivers a brighter picture than last year’s model, along with a higher refresh rate and a sleeker design. The 65-inch model is $700 off for Prime Day, which is a new record low.

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Samsung 65-inch 4K QLED Frame TV (2022)

$1,597.99
$1,997.99
Save 20%

Samsung’s The Frame QLED TV has a matte display and thin build, making it look like a piece of art in your home. This $1,597 deal is only $100 more than the all-time low for the 65-inch model.

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Samsung 65-Inch QN90C Neo QLED 4K TV

$1,697.99
$2,797.99
Save 39%

This 65-inch Samsung TV offers supreme picture quality and sound, and it comes with Amazon’s Alexa assistant included. It’s over a thousand dollars off right now, which is easily its lowest price ever.

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Sony 65-inch A80L OLED TV

$1,798.00
$1,999.99
Save 10%

The Sony Bravia XR A80L is an excellent premium choice for gaming, complete with HDMI 2.1 and exclusive features to make the most of your PS5. It’s 10% off right now.

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Hisense 65-inch U6K QLED 4K TV

$548.00
$799.99
Save 31%

Hisense’s U6K is one of the best budget TVs you can buy. The 4K display boasts quantum dots, local dimming, and a Mini LED backlight to deliver better contrast and color performance than most competitors in its price range. At a deal price of just $548, it’s an even better value.

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Hisense 65-inch U8K QLED TV

$998.00
$1,399.99
Save 29%

The Hisense U8K uses the latest QLED panel with mini-LED. This Google TV supports up to 144Hz refresh rate, making it a fine gaming choice. It’s lower than ever at $998 with this 29% discount.

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TCL QM8 65-inch QLED 4K TV

$1,098.00
$1,699.99
Save 35%

TCL’s new high-end QLED TV for 2023 uses Mini LEDs for improved contrast and brightness. It’s around $600 off right now, making it a great value for shoppers who want a premium home theater display without totally breaking the bank.

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Amazon Fire TV Omni QLED (65-inch)

$589.99
$799.99
Save 26%

The newest Omni Fire TVs by Amazon incorporated QLED panels, meaning you’ll get brighter, more vivid colors and better contrast thanks to enhancements like 80-zone local dimming. It also has the latest Dolby Vision IQ and HDR10+ Adaptive visual improvements that’ll adjust your picture based on the ambient light you’re viewing content in. The 65-inch model is $210 off (26% discount), the best since launch.

Top Prime Day deals on 75-, 77-, and 85-inch TVs

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Toshiba 75-inch C350 Series LED 4K Fire TV (2021)

$499.99
$589.99
Save 15%

Perhaps you have even more room, then we would recommend this massive deal on a massive Fire TV. Released just this year, Amazon is cutting 25% ($250) off the list price until the end of October 31.

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Samsung 75-inch QN90B Neo QLED TV

$2,497.95
$3,197.99
Save 22%

This previous generation Samsung QLED offers the TV maker’s top-tier 4K panel quality. This is one of our top picks if peak brightness is your thing, and the 75-inch model has hit a new all-time low at $2,498 (22% off).

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LG 77-inch G2 OLED 4K TV

$3,136.99
$3,296.99
Save 5%

LG’s G2 OLED is one of the best TVs you can buy. It uses an Evo panel to produce higher brightness than a typical OLED, and the results are spectacular. This Prime Day deal is an excellent price for an OLED this large.

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Sony X90L 85-inch QLED TV

$1,998.00
$3,299.99
Save 39%

Though it doesn’t offer the stunning contrast of an OLED model, the Sonly X90L is optimized for PS5 gaming with features like Auto HDR Tone Mapping, Auto Genre Picture Mode, and more. It also offers beautiful picture quality, and right now you can take a massive $800 off this massive TV.

Top Prime Day deals on speakers and TV accessories

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Bose Smart Soundbar 600

$399.00
$499.00
Save 20%

The Bose Smart Soundbar 600 is a compact audio device that lets you watch movies and TV shows with immersive Dolby Atmos surround sound. It also has Alexa built in. This $399 deal price matches the all-time low we saw briefly in September.

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LG S80QR 5.1.3-Channel Soundbar

$446.99
$1,046.99
Save 57%

LG’s S80QR is a beefy soundar system that features upfiring drivers for overhead audio, separate rear satellite speakers, and a subwoofer. For Prime Day, it’s more than 50% off, which brings it to a new record-low price of $447.

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Roku Streambar 2020

$99.99
$129.99
Save 23%

The Roku Streambar is a compact soundbar and 4K streaming player in one convenient device. It’s currently available for $30 off. This deal doesn’t match the all-time low of $80 we saw last year, but it’s still a solid discount.

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Vizio Elevate 5.1.4 Soundbar

$698.00
$799.99
Save 13%

Vizio’s Elevate soundbar offers a 5.1.4 Dolby Atmos experience with performance that rivals many full-fledged home theater systems. Though this $698 deal price doesn’t quite match the all-time low of $598 we saw in July, it’s still $100 off the soundbar’s regular price.

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Vizio V-Series 2.0-Channel Soundbar

$79.99
$119.99
Save 33%

It lacks a separate subwoofer and advanced surround sound features, but buyers on a budget should definitely consider this simple 2-channel soundbar. Though we’ve seen it drop to as low as $50 on rare occasions, it’s still an excellent value at this deal price of $80.

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LG S80QR 5.1.3-Channel Soundbar

$446.99
$1,046.99
Save 57%

LG’s S80QR is a beefy soundar system that features upfiring drivers for overhead audio, separate rear satellite speakers, and a subwoofer. For Prime Day, it’s more than 50% off, which brings it to a new record-low price of $447.

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LG S75Q 3.1.2-Channel Soundbar

$296.99
$599.99
Save 51%

This LG soundbar system has built-in upfiring speakers for Dolby Atmos audio, as well as a subwoofer. This $297 Prime Day deal matches the all-time low.

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SAMSUNG HW-B650 3.1ch Soundbar with Subwoofer

$217.99
$397.99
Save 45%

Samsung’s B650 soundbar delivers 3.1 channels of audio with a dedicated center channel for dialogue and a separate subwoofer for deep bass. It’s down to $218 for Prime Day, which nearly matches the all-time low of $200 we saw last year.

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Amazon Fire TV Stick 4K

$22.99
$49.99
Save 54%

The Amazon Fire TV Stick is a budget-friendly option for streaming 4K right to your TV. This product is over 50% off right now, which is a deal we don’t see often.

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Amazon Fire TV Stick with Alexa Voice Remote

$19.99
$39.99
Save 50%

Now on sale for only $20, the Fire TV Stick offers 1080p streaming and includes a more robust remote for your TV compared to the Lite. It’s a solid option for most, unless you have a 4K TV, in which case you should opt for a 4K Fire TV stick.

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Amazon Fire TV Cube (2022)

$109.99
$139.99
Save 21%

Amazon’s latest Fire TV Cube offers 4K streaming support, hands-free Alexa, an HDMI input, and video upscaling. It’s down to a new all-time low price for Prime Day.

Great Price

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Walker Edison Malcomb Urban Industrial TV Console

$297.50
$479.00
Save 38%

This metal and mesh four-door console has space to display a TV up to 65 inches in your living room. This deal places it at just over $5 the lowest price we’ve seen Amazon ever offer on this piece.

If you’re after some more in-depth knowledge on TVs that might end up being on sale at some point during the Prime Day sale, take a look at our best TV guide. You’ll also find links to our reviews of select models there, along with links to buy at multiple retailers. 

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